What is digital economy? What is different about the Digital Economics bachelor's program at Dai Nam University?

Digital economy has become an inevitable trend in the economies of all countries. When traditional businesses transform into digital businesses, it is also the time to increase job opportunities for human resources in the Digital Economy industry. So what is Digital Economy? What is different about the Digital Economy bachelor's training program at Dai Nam University?... The following article will answer all the above questions.

What is the digital economy?

Digital Economy is a field that trains human resources with basic knowledge of economic management in the digital age; has the ability to apply modern advanced technologies such as robots, artificial intelligence (AI), Internet of Things (IoT), cloud computing, big data ... in business; has leadership skills to digitally transform organizations and businesses; has independent research thinking; has the ability to self-study to supplement knowledge, improve professional qualifications to adapt to changes in the working environment.

The digital economy includes digital business, digital collaboration, digital media, digital information, and e-commerce. Photo: Bernd W. Wirtz (2021).

Demand for human resources and open career opportunities with attractive salaries of Bachelor of Digital Economics

Great demand for human resources

In 2022, the Prime Minister issued Decision No. 411/QD-TTg approving the "National Strategy for Digital Economy and Digital Society Development to 2025, with a vision to 2030" with the goal that by 2025, the proportion of the digital economy will reach 20% of GDP, in which the proportion of the digital economy in each industry and field will reach at least 10%.

Digital economy is a field of study that leads the trend.

To achieve the above goal, the demand for digital economic human resources with sufficient capacity to build and manage production and business models on advanced technology platforms and develop global technology value chains is extremely large. Especially when this human resource contributed 12 billion USD to the economy in 2019 and is expected to be 43 billion USD by 2025.

Meanwhile, the digital economy human resources in Vietnam are still at an alarming level of scarcity. This opens up great opportunities for graduates in the Digital Economy field after graduation.

Wide open career opportunities

Bachelor of Digital Economics can do the following jobs:

• Officers and specialists working in departments of organizations and enterprises with activities or related to digital transformation, digital economy, digital enterprise, digital business, digital finance and digital business, working in digital enterprises, implementing digital enterprise solutions.
• Expert in project planning and digital transformation, safety and security of economic information at ministries, branches, banks and financial companies.
• Expert consultant on digital transformation solutions for businesses and organizations in need.
• Expert in trade management, online business system management, distribution channel management for manufacturing enterprises and economic corporations.
• Experts or managers of businesses providing business solutions on digital platforms.
• Website management expert for organizations and businesses.
• Research staff at centers, research institutes, Departments, Boards, and Sectors
• Lecturer at universities, colleges and institutes.

Digital Economics students can earn up to 8 digits immediately after graduation.

Attractive salary

The salary of the Digital Economy industry is relatively high, for new graduates, the salary will be from 8 - 10 million VND/month. In addition, depending on ability, position and work experience, the salary will be higher from 30 - 50 million VND/month.

What is different about the Bachelor of Digital Economics program at Dai Nam University?

1. Highly practical, applied training program

The Bachelor of Digital Economics training program at Dai Nam University is designed with a high weightage focusing on subjects in the industry and supplementary knowledge block, with highly applicable and practical subjects with 123 credits.

The training program in Economics closely follows the actual needs of society and the "orders" of businesses.

Training period is 03 years (applied from K17), corresponding to 09 semesters with basic knowledge blocks of Digital Economy such as:

• Economics: Principles of digital business, Overview of e-commerce, Strategic management, Digital business management…;
• Applied information technology: Applied informatics, Management information systems, Building and deploying e-commerce applications, Digital transformation in business…;
• Applied Mathematics: Scientific research methods, Quantitative methods in economics, Bigdata and applications…

50% of the training program duration is associated with practice, internship, and reality, including 03 internships at corporate partners such as: Masan Group, Viettel Group, VNPost, Petrolimex, iViet Solutions Company, YCH Singapore Logistics Company, STI Vietnam Company, Kinh Bac Tourism Company, Getfly Vietnam Technology Joint Stock Company, LadiPage Vietnam Technology Joint Stock Company...

Professional, dedicated, highly skilled and experienced teaching staff.

In addition, students are also provided with additional skills to adapt well to work and life, such as: Basic soft skills, advanced soft skills, English for Digital Economics...

2. Output standards for each school year

In the first year, students gain the most basic understanding of the knowledge base of economics, applied information technology, and basic quantitative analysis methods. At the end of the first year, students can perform basic tasks and operations such as: analyzing the business environment, analyzing sales websites, analyzing online purchasing processes, analyzing specific work processes, etc.

Study in a modern, comfortable environment.

In the second year, students gain in-depth professional skills and competencies such as: Strategic Management, Human Resource Management, Financial Management, Digital Enterprise Management, Digital Transformation, E-commerce application in business activities... After the second year, students can take on job positions: sales staff, business analysts, strategy, market, online marketing,...

In the third year, students are able to master knowledge, skills, autonomy and responsibility in all three blocks of basic and specialized knowledge in economics, applied information technology, and application of economic statistical tools in professional activities and master business activities, ready to start a business on a digital platform.

Students majoring in Digital Economics at Dai Nam University are 100% guaranteed to have jobs in their field after graduation.

3. Learning ecosystem 6 core values help learners develop comprehensively and be happy during their studies at school

Firstly, the training program teaches core but advanced knowledge, training students' self-study ability; maximum experience between studying and practicing at the enterprise helps students easily grasp knowledge and have the skills to apply theory to practice.

Second, reduce exam pressure by using flexible testing and assessment methods that are appropriate to learners’ abilities and social requirements. Gradually apply technology so that students can study and take exams anytime, anywhere using computers and smartphones.

Third, support scholarships for students with high academic results and financial support when students experience, practice and intern at businesses.

Fourth, students are taught, disciplined and have a positive attitude through the National Defense and Security Education program at school.

Fifth, students can choose their favorite sports to practice health and lifelong health habits.

Sixth, the School's "Student Employment and Entrepreneurship" Center supports 100% of students in finding jobs immediately after graduation.

In addition, Dai Nam University also pays special attention to investing in and developing facilities, teaching staff, and training cooperation system to ensure the training quality of the shortened program.

03 admission methods for Digital Economics major at Dai Nam University

In the 2024-2025 school year, Dai Nam University will enroll 50 full-time undergraduate students in Digital Economics with 3 admission methods.

Method 1: Consider the results of the 2024 high school graduation exam.

Method 2: Consider high school academic results (Consider academic records). Total score of 3 subjects according to the admission combination ≥ 18 points.

Method 3: Direct admission according to regulations of the Ministry of Education and Training and the School.

REGISTER FOR ADMISSION: HERE