The difference in the training program of the Faculty of E-commerce and Digital Economy, Dai Nam University

1. Vision - Mission of the Faculty of E-commerce and Digital Economy
Vision: "By 2030, become the leading trusted training address for E-commerce, Digital Economy, Economics, and Business Data Analysis in Vietnam".
Mission: "To train students to have a good foundation of thinking after graduation, to quickly adapt to changes in the digital economy and digital society to have a good life and be good citizens".
2. Training majors and fields
STT | Industry name | Industry code | Admission group |
1 | E-commerce | 7340122 | A00 – A01 – C01 – D01 |
2 | Digital Economy | 7310109 | A00 – A01 – C01 – D01 |
3 | Economy | 7310101 | A00 – A01 – D01 – D07 |
4 | Business data analytics | 7340125 | A00 – A01 – D01 – D07 |
3. Degree after graduation
+ Bachelor of Electronic Plating
+ Bachelor of Digital Economics
+ Bachelor of Economics
+ Bachelor of Business Data Analytics.
4. Training time
+ 3 years – 9 semesters.
Graduates can start working 1 year early, saving hundreds of millions of dong in accommodation and living expenses during their university studies, having the opportunity to access the labor market early... and saving time to study for a master's or doctorate (if needed).
5. Special features in the training program of the Faculty of E-commerce and Digital Economy
5.1 Special features of the E-commerce training program
The Bachelor of E-commerce training program of Dai Nam University is designed based on the foundation of business administration knowledge and information technology application to provide learners with knowledge, skills, autonomy and responsibility to perform business, marketing, sales, etc., and start-up on digital platforms.
What and where do E-commerce graduates do after graduation?
Job position group 01: Sales staff, market analysts, customer care, marketing..., at general business enterprises and digital business enterprises in particular (expected while studying and after graduation);
Job position group 02: Specialists and consultants in business analysis, strategy, market, marketing, sales, social media, electronic content editing, electronic payments, etc., in electronic trading floors, enterprises, organizations, state management agencies, etc. (expected after 1-2 years after graduation);
Job position group 03: Middle to high level managers in enterprises, organizations, state management agencies on e-commerce and digital economy... (expected after 2 - 5 years from graduation);
Job position group 04: Start-up and self-employment: establishing a business (start-up), organizing online business, e-commerce platforms, and doing business based on digital technology platforms (expected while studying and after graduation).
Job position group 05: Become a lecturer, researcher and e-commerce application officer at organizations and enterprises (expected after 2 - 5 years from graduation).
5.2 Special features of the Digital Economy training program
The Bachelor of Digital Economics training program of Dai Nam University aims to equip learners with knowledge, skills, and the capacity for autonomy and responsibility associated with the three foundations of Economics, Applied Information Technology and Applied Mathematics to become global citizens, ready to participate in the process of international integration and digital transformation for organizations and businesses.
Students have the opportunity to work at internship units during their studies from the second year.
In particular, students have the opportunity to generate income and increase their income while studying at school through practice, internships at businesses and practicing subjects right at school such as: Building an online business plan, E-commerce platform, Digital marketing, Mobile commerce...
What and where do Bachelors of Digital Economics do after graduation?
Job position group 01: Sales staff, market analysis, customer care, marketing..., at businesses in general and businesses in the digital environment in particular;
Job position group 02: Specialist, consultant on business analysis, strategy, market, online marketing, online sales, business consulting on e-commerce platforms, performing electronic payment activities..., in e-commerce platforms, enterprises, organizations, state management agencies... (expected after 1 - 2 years from graduation);
Job position group 03: Middle to high-level managers in enterprises, organizations, state management agencies on e-commerce, digital economy, digital transformation projects... (expected after 2 - 5 years from graduation);
Job position group 04: Start-up and self-employment: establishing a business, organizing online business, e-commerce platforms, and business based on technology and digital platforms;
Job position group 05: Become a lecturer, researcher and e-commerce application officer at organizations and businesses.
Starting income is about 10 million VND/month, but there are many opportunities to increase income through sales, data mining on digital platforms, market analysis, additional income from networking activities...
In particular, students have the opportunity to generate income and increase their income while studying at school through practice, internships at businesses and practicing subjects right at school such as: Building an online business plan, E-commerce platform, Digital marketing, Mobile commerce..., through which, students can practice real sales, open real shops, livestream sales and receive commissions on revenue.
5.3 Special features of the Economics training program
The undergraduate training program in Economics of Dai Nam University equips students with systematic knowledge of economics and in-depth knowledge in the fields of economics - management, analysis and forecasting of supply - demand, investment, finance - currency... according to the trends of e-commerce, digital economy, digital society.
In addition, Bachelors of Economics have basic knowledge of social sciences, politics, law and are provided with necessary skills to help learners have the capacity for self-responsibility and self-study ability, ready to participate in economic and business activities in enterprises, organizations, or to do business as an independent investor in economics, finance - currency...; become global citizens, actively participating in the process of international economic integration.
The Bachelor of Economics training program of the Faculty of E-commerce and Digital Economics of Dai Nam University is designed with the orientation of Investment Economics and Financial - Monetary Economics with 123 credits and training in 03 years, 09 semesters.
The program has a high proportion of practice, internship, and reality. Students practice and intern at businesses, and the school dedicates the last 2 semesters to professional internship and graduation internship. Students work directly at businesses and have income while studying.
What do students do and where do they go after graduation?
Job position group 01: Sales staff; market research (supply - demand); market analysis and forecast, investment market, marketing..., at enterprises and economic organizations in general. In particular, quickly adapt to the current context of e-commerce, digital economy, digital society;
Job position group 02: Specialists and consultants in business analysis, market supply and demand analysis and forecasting, investment analysis, financial analysis, investment efficiency evaluation, business investment consulting, financial investment, management..., at enterprises , organizations, state management agencies, stock exchanges..., in the current digital economy (expected after 1-2 years from graduation);
Job position group 03: Middle and senior managers in enterprises, organizations, state management agencies on market analysis and forecasting, investment analysis, policy planning, investment project management, strategic consulting, management of economic and business activities of enterprises, etc. in the current digital economy (expected after 2 - 5 years from graduation);
Job position group 04: Start-up and self-employment: Self-management of finances, personal financial investment (finance, banking, insurance, real estate); Management, provision of investment consulting services, financial consulting for organizations/enterprises; Establishing your own business in the current context of e-commerce, digital economy, digital society;
Job position group 05: Become a lecturer, researcher in economics, investment economics, financial investment... at research facilities, universities, research institutes of organizations, businesses...
5.4 Special features of the Business Data Analytics training program
- Short training period: 3 years and 9 semesters.
- The training program equips students with basic knowledge of economics, data analysis, information technology and specialized knowledge in two majors: financial data analysis and marketing data analysis.
- The training program is built based on the curriculum framework from leading universities in the US and Australia and is built based on professional standards for managers and specialists working in the field of Business Analysis of the Organization for Economic Cooperation and Development (OECD) and the International Institute of Business Analysis (IIBA).
- The curriculum focuses on training, developing professional skills, practical skills and practical applications for students. This is a huge difference compared to other training institutions.
- High rate of practice, internship, and reality, including 02 internships at enterprises, data analysis companies, or practice of business data analysis at enterprises. This is a huge difference compared to other training institutions.
- From the second year, students can attend working sessions with leading experts and businesses to exchange practical experiences. The school also focuses on developing specialized clubs, organizing academic and research competitions to help students improve their knowledge, exploit their potential and develop necessary professional skills.
- Students will have the opportunity to work and receive salary at partner businesses from the second year.
What and where do Business Data Analytics graduates do after graduation?
+ Credit risk and financial risk analyst.
+ Financial analyst, investment consultant
+ Market analyst, retail consumer analysis and market research in commercial enterprises .
+ Customer analyst.
+ Specialist in product management in supply chain and supply system optimization in logistics enterprises.
+ After 2 - 5 years of graduation, bachelors of business data analysis can work in middle and high-level management positions in enterprises, organizations, state management agencies in market analysis and forecasting, investment analysis, policy planning, investment project management, strategic consulting, management of economic and business activities of enterprises...
+ Start-up and self-employment; self-management of personal finances, personal financial investment (finance, banking, insurance, real estate), management, service provision and exploitation of communication and marketing activities; creation of own business.
+ Become a lecturer, researcher and apply business data analysis at organizations and enterprises.
6. A team of highly qualified, experienced and dedicated teachers
- Head of Department: Associate Professor, Dr. Truong Duc Thao with nearly 20 years of experience in teaching and management at universities and academies.
- List of lecturers of the Faculty of E-commerce and Digital Economy:
No. | Full name | Academic title/degree |
E-commerce Industry | ||
Dam Gia Manh | Assoc.Prof.Dr. | |
Tran Cong Sach | Assoc.Prof.Dr. | |
Truong Duc Thao | Assoc.Prof.Dr. | |
Pham Huy Dien | Assoc.Prof.Dr. | |
Nguyen Duc Tai | TS | |
Luu Van Hieu | ThS | |
Nguyen Thi Duyen | ThS | |
Tran Thi Thu | ThS | |
Do Thi Thu Uyen | ThS | |
Le Tien Dung | ThS | |
Dao Thi Thu Hien | ThS | |
Tran Sy Nguyen | ThS | |
Nguyen Van Son | ThS | |
Trinh Thi Mai | ThS | |
Nguyen Thi Dang Thu | ThS | |
Le Manh Hung | ThS | |
Digital Economy Industry | ||
Dong Xuan Ninh | Assoc.Prof.Dr. | |
Nguyen Hoang | TS | |
Le Thanh Tung | TS | |
Tran Manh Dung | TS | |
Nguyen Van Sau | TS | |
Kieu Van Hai | ThS | |
Hoang Ba Thinh | ThS | |
Le Anh Duc | ThS | |
Nguyen Ngoc Tu | ThS | |
Vu Duc Nang | ThS | |
Economics | ||
Do Thi Ngoc | Assoc.Prof.Dr. | |
Nguyen Ngoc Thanh | Assoc.Prof.Dr. | |
Pham Van Hong | Assoc.Prof.Dr. | |
Phung Van Dung | TS | |
Tran Van Son | TS | |
Hoang Xuan Long | TS | |
Ngo Thi Ngoc Ha | ThS | |
Hoang Kim Thuy | ThS | |
Ngo Minh Tuan | ThS | |
Ngo Manh Linh | ThS | |
Business Data Analytics Industry | ||
Nguyen Thanh Huyen | TS | |
Luu Thi Huong | Assoc.Prof.Dr. | |
Tran Thai Ninh | TS | |
Nguyen Thi Dong | Assoc.Prof.Dr. | |
Do Tien Minh | TS | |
Le Thanh Hai | ThS | |
Tran Thanh Mai | ThS | |
Phan Hue Minh | ThS | |
Dong Ngoc Anh | ThS | |
Nguyen Ngoc Tam | ThS |
7. Training facilities
Students of the Faculty of E-Commerce study, experience and develop comprehensively in a dynamic and modern university environment, with a school complex of nearly 10 hectares.
In addition to the general facilities of the whole school, the faculty has invested in an E-commerce Practice Center with a livestream room system, a practice center for the floor and data analysis.
8. Where do students practice and intern?
Department of E-commerce and Digital Economy - Ministry of Industry and Trade, Amazon Company, Getfly Vietnam Technology Joint Stock Company, Eco Academy E-commerce Consulting and Development Joint Stock Company, Kcavina Group, iViet Enterprise Development Solutions Company Limited (iViet Solutions), Eco Academy E-commerce Consulting and Development Joint Stock Company, Dong Tai Global Trading and Logistics Company Limited, EcomGroup Joint Stock Company, Nhan Hoa Software Company Limited...
In particular, in the training program of the faculty, students will fully experience 01 practical internship at the enterprise (in addition to the graduation internship) and have the opportunity to work at the enterprise immediately after graduation.
9. Scholarship Policy
In the 2024-2025 school year, Dai Nam University will allocate a scholarship fund of 55 billion VND for new students of K18.
Specifically:
+ Talent Scholarship 50-100% tuition fee for the entire course (worth from 60.5 - 576 million VND, depending on tuition fee of each major).
+ 100% Incentive Scholarship for semester 1, school year 2024 - 2025 (worth from 11 - 32 million VND, depending on tuition fees for each major).
+ Education - Health Scholarship from 10 - 30 million VND.
+ Scholarships from 20-30% of tuition fees for semester 1, school year 2024 - 2025.
+ Talent Encouragement Scholarship from 50 - 100% tuition fee for semester 1, school year 2024 - 2025.
+ “Dai Nam People” scholarship from 10-30% of the entire course tuition (worth from 12.1 - 172.8 million VND, depending on the tuition fee of each major).
+ "Ha Dong pride" scholarship 10% tuition fee for semester 1, school year 2024-2025.
+ In addition to 07 scholarship programs, DNU students also receive other valuable scholarships, such as: Annual scholarships, corporate scholarships, scholarships to study abroad in Taiwan, Japan, Korea, the United States, etc.
10. Diverse activities to experience comprehensive human development
In addition to general experiential activities, the Faculty also has many other experiential activities such as:
+ Digital business student talent contest organized annually by the Vietnam E-commerce Association (VECOM);
+ The “Digital Business Breakthrough (DBIC)” competition is held annually, chaired by the Faculty… These competitions help students develop their business ideas on digital platforms and increase practical learning and employment opportunities for students.
11. 100% of graduates are connected with jobs by the school's student employment and entrepreneurship center.
12. Faculty strategic partners
Status | Strategic Partner |
1 | Department of E-commerce and Digital Economy - Ministry of Industry and Trade |
2 | Amazon Company |
3 | Getfly Vietnam Technology Joint Stock Company |
4 | Eco Academy E-commerce Consulting and Development Joint Stock Company |
5 | Kcavina Group |
6 | iViet Business Development Solutions Company Limited (iViet Solutions) |
7 | Eco Academy E-commerce Consulting and Development Joint Stock Company |
8 | Dong Tai Global Trading and Logistics Company Limited |
9 | EcomGroup Joint Stock Company |
10 | Nhan Hoa Software Company Limited… |
Admission methods and contact
Method 1: Consider the results of the 2024 high school graduation exam.
Method 2: Consider high school academic results (Consider academic records). Total score of 3 subjects according to the admission combination ≥ 18 points.
Method 3: Direct admission according to regulations of the Ministry of Education and Training and the School.
>>> REGISTER FOR EARLY ADMISSION HERE
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scholarships and tuition support worth up to 55 billion VND

scholarships and tuition support worth up to 55 billion VND
