"Fierce" benchmark, what opportunities are there for students passionate about Multimedia Communications and Public Relations?

Posted date 28/07/2025
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Posted date 28/07/2025
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In recent years, the Multimedia Communications and Public Relations majors have continuously recorded record high benchmark scores. To enter these majors at top schools, candidates must achieve 9-10 points/subject, creating fierce competition. So, with such "sky-high" benchmark scores, what is the safe and effective choice for candidates passionate about the Multimedia Communications and Public Relations majors?

“Harsh” benchmark

Multimedia Communication and Public Relations are two majors that have consistently held the top positions in terms of benchmark scores in recent years.

In the 2024 admissions, the University of Social Sciences and Humanities (Vietnam National University, Hanoi) recorded the highest admission score for the Public Relations major, with 29.1 points (group C00). At the National Economics University, this major is also in the "top" with a score of 28.18. The admission score at the Academy of Journalism and Communication for the Public Relations major, specializing in Marketing Communications ranges from 35.63 to 37.38 points (on a scale of 40, depending on the admission combination).

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Multimedia Communication and Public Relations are two of the majors that always attract candidates at Dai Nam University.

The Multimedia Communication major of the Academy of Journalism and Communication is also at a high level with a benchmark score ranging from 27 - 28.25 (depending on the admission combination). At the University of Social Sciences and Humanities (Ho Chi Minh City National University), the Multimedia Communication major takes 27.1 - 27.87 points (depending on the admission combination).

With such a "fierce" standard score, candidates with excellent scores (over 8 points/subject) still fail to get admitted to these schools.

Which option is safe and effective?

Faced with sky-high admission scores, many candidates are choosing schools with more affordable admission scores that still ensure quality training, a modern learning environment, and job opportunities after graduation.

One of the choices that many candidates are interested in today is Multimedia Communications and Public Relations at Dai Nam University (DNU).

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Communication students practice with filming and photography equipment from their first year of university.

Accordingly, the training program of the Faculty of Communication is built according to the standard curriculum framework of the Ministry of Education and Training. The training program promotes application, practice - reality, students are trained right in the classroom and through field trips, experiences and internships at press agencies, television stations, media companies...

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Visit and experience the reality at Lao Dong Newspaper.

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Explore Hanoi Radio and Television Station

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Witness the modern studio of Dan Viet Newspaper.

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The faculty regularly organizes field trips to businesses.

In addition, students also have access to and apply artificial intelligence (AI) in specialized subjects. This is the foundation for students to gradually approach new technology, meeting the increasing demands of the media industry in the digital age.

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Modern facilities, meeting all learning and living needs of students.

In addition, Dai Nam University also focuses on investing in building modern facilities and equipment for students to practice and fight.

Accordingly, the studio is equipped exclusively for the Faculty of Communication with absolutely soundproof rooms and modern equipment such as: cameras, camcorders, recording equipment, backdrops, multi-color lighting equipment... to help students produce media products in the studio such as: taking photos, recording, filming, producing news...

Modern studio with modern equipment for students majoring in Public Relations and Multimedia Communications to study and practice.

Camera, camcorder, cue… fully equipped.

In addition, supporting equipment such as gimbals, tripods, flycams, wireless microphones, interview microphones, etc. are also fully equipped, optimally serving the field work process.

Students are guided by a team of lecturers with rich expertise and practical experience, who have worked at press agencies, media companies...

Experienced and dedicated teaching staff.

The Faculty also invites visiting lecturers who are Professors and Doctors from the University of Social Sciences and Humanities, Academy of Journalism and Communication, Diplomatic Academy... experts from press agencies and media units such as VTV, VOV, Color Medio, Ngoc Viet Corporation... to teach and share experiences with students.

The Faculty of Communication regularly organizes workshops and seminars with the participation of famous speakers, helping students gain more practical lessons.

With a network of partners including prestigious press and media agencies and the support of the DNU Student Employment and Entrepreneurship Center, students are guaranteed internship facilities and job referrals immediately after graduation.

Dai Nam University expands its cooperation network with businesses and press agencies, ensuring practice, internship and employment opportunities for students.

The leaders of the Faculty of Communication visited and worked with Zhejiang Academy of Communication, opening up many opportunities for cooperation and exchange of lecturers and students.

What do businesses say about the Faculty of Communication at Dai Nam University?

Ms. Nguyen Thi Tuyet Nhung - Head of Communications Department of Hoa Binh Group said: “On the business side, we always want to recruit students who have had good access to the working environment and can immediately adapt to assigned tasks without having to retrain. The Multimedia Communications training program of Dai Nam University is designed to not only focus on practical subjects but also build a detailed outline system with a highly practical content structure, giving students maximum access to the reality of businesses and media agencies. That is what businesses need most”.

Director Hoang Ngoc Dung, General Director and Founder of Color Media, highly appreciated the Faculty of Communication, Dai Nam University, for actively updating new technology into the training program. The introduction of artificial intelligence (AI) into specialized subjects is considered a trend-setting direction, helping to improve competitiveness in the field of digital communication.

With a practical training orientation and connection with businesses, the Faculty of Communication, Dai Nam University is an ideal choice for young people who are passionate about Public Relations and Multimedia Communication.

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Author:

Khoa Truyền thông

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